Interview: Eltra offers growth through category management

3 - 02 - 2022 - 10 min Reading time

The first edition of Vakblad Mix of 2022 contains an interview that Sales Director Kevin Kiekens and Marketing Manager Arno de Haas had with Vakblad Mix. In the interview they elaborate on the way Eltra deals with category management and how they use this as a means to achieve growth in revenue and profitability at the retailer.

Through the link below you can download the entire interview.

MIX 2022-1_CU_Eltra